Born and raised in Uruguay, Valeria grew up surrounded by nature. Motivated by her creative mother, she developed an early interest in Fashion and Make-up. In order to follow her passion, she moved to Buenos Aires where she completed her make-up studies. She arrived in London in 2004 dreaming of becoming a professional Make-up Artist.

Over ten years later Valeria has become one of the industry’s most sought-after Makeup Artists, working across the globe with leading publications, photographers, stylists and A- listers alike.

Valeria has a strong presence and established audience on social media sharing tutorials and her expertise across all platforms. Her following continues to thrive.

Valeria’s style is timeless. Her secret is to elevate natural beauty, enhancing it whilst achieving a look that is both fresh and modern. She is fluent in both English and Spanish and also comprehends Italian and Portuguese. Valeria is currently studying French.

Valeria became the first La Mer UK Ambassador in 2017 and worked closely with the brand developing their social media presence and beauty campaigns. Currently Valeria is a Makeup Collaborator for Armani Beauty covering the whole European region. Valeria has also worked closely with brands such as Victoria Beckham Beauty, Burberry, Suqqu and Chanel. She is in high demand amongst celebrities and her clients include : Victoria Beckham, Queen Rania of Jordan, Cara Delevingne, Anya Taylor Joy, Maude Apatow, Ella Purnell, Rosamund Pike, Lily James, Dakota Johnson, Jodie Comer, Jenna Coleman, Margot Robbie, Naomi Campbell, Naomi Scott and Vanessa Kirby to name a few. 

Editorial highlights include: 

British Vogue, Harper’s Bazaar UK and US, L’Officiel, Elle UK, Elle France, Italia and India, Dazed & Confused, Marie Claire UK , Marie Claire Italy, Marie Claire France, Glamour, Madame Fígaro, S Moda, The Last Magazine, Tatler, and Wonderland.